Pricing

What things cost, before you ask

Websites carry a published starting price. Branding is quoted to scope. Marketing is monthly. Nothing here is a bundle you have to decode.

Website builds

Custom website builds

Core Essentials is a flat rate. Larger builds start from the price shown and are quoted by scope (pages, calculators, and SEO). A deposit starts design, and the remaining balance is set by your final scope and due at launch. Payment plans available.

Core Essentials

Flat-rate build · launched in 2 to 4 weeks

$1,450Flat rate, or a payment plan

$1,450 one-time, or $495 down + $179/mo for 6 months.

For a single-location business or nonprofit replacing a slow, dated site with a fast, lean one.

  • 1 to 3 custom pages
  • Top-tier Google speed optimization
  • Built lean, no bloat or unused plugins
  • Instant lead alerts to your inbox
  • Mobile- and tablet-perfect layout
  • SEO foundation
  • Automated spam & contact-form protection
  • 60 days of launch support

Professional Website

Variable rate · launched in 2 to 4 weeks

$2,950Starting price

Payment plans available after consultation.

For a growing business that needs more pages, a clearer path to contact, and steady local search visibility.

  • 5 to 7 custom pages
  • Interactive quoting & pricing calculators
  • Maximum speed & performance setup
  • Instant lead alerts to your inbox
  • Advanced Google search tuning
  • Local competitor research
  • Conversion-focused service pages
  • 60 days of launch support

Premium Growth Website

Variable rate · custom timeline

$4,950Starting price

Payment plans available after consultation.

For businesses that need more than a standard site: advanced search, customer portals, automated review displays, filtering, or industry calculators.

  • Fully custom page architecture
  • Database, search, or custom filtering
  • Automated customer review displays
  • Premium security & automatic backups
  • Automated email for customer inquiries
  • Custom lead-capture workflows
  • Priority support & maintenance
  • 60 days of launch support

Multi-location & national programs

Quoted to scope

For organizations rolling one system across locations, markets, brands or large content sets. The program is scoped with you, priced as a fixed number before work starts, and delivered in phases.

  • Strategy and rollout planning
  • A shared design system
  • Reusable page architecture
  • Location and market architecture
  • Data and content migration
  • Integrations
  • Content governance
  • Accessibility
  • Analytics
  • QA across every template
  • Phased deployment
  • Documentation and handoff

For a high-ticket service business, the value of a single additional qualified project can exceed the cost of a focused website build. That is context, not a promise: the economics differ from one business to the next.

Need something simpler?

ReadySites start at $149/month. For smaller businesses that need a professional site quickly without commissioning a fully custom build.

Explore ReadySites
Hosting & care

Managed infrastructure

We handle deployment, SSL, routine technical maintenance and the infrastructure behind the site. If something we built breaks because of our code, we fix it: during the 60 days of launch support that comes with every build, and for as long as you are on a care plan. You should not need to become your own web administrator.

Managed Hosting

$49/month
  • Managed website hosting
  • SSL certificate management
  • Automated uptime monitoring
  • Contact form monitoring
  • Source code and deployment version history
  • Restore to the most recent stable version
  • Hosting and deployment troubleshooting
  • Email support

Website Care

$99/month
  • Everything in Managed Hosting
  • Up to 30 minutes of website edits each month
  • Monthly functionality review
  • Form submission and broken link checks
  • Mobile and desktop performance review
  • Backup and deployment verification
  • Repair of faults in work we built or deployed
  • Response within 2 business days

Website Care Plus

$149/month
  • Everything in Website Care
  • Up to 60 minutes of edits or support each month
  • Contact form and lead path testing
  • Google Search Console indexing review
  • Sitemap and robots.txt review
  • On-page SEO review
  • One content update or Google Business Profile post
  • Response within 1 business day

Every live site needs hosting: a Signal Grove plan, or a transfer to your own hosting account at any time.

How support works

What happens when something breaks

Most care plans are vague about this, which helps nobody. Here is exactly what we fix under your plan, what we investigate and then quote, and what sits outside a monthly fee.

Included in your plan

On an active Website Care or Website Care Plus plan, we diagnose and repair these at no extra charge.

  • A deployment we made causes an error
  • A page or component we built stops working
  • The latest deployment needs to be rolled back
  • A configuration under our control is wrong
  • A contact form fails because of how we implemented it
  • A routine edit we made breaks the page
  • Hosting configuration we manage fails

Diagnosis included, repair quoted

We investigate these and explain the cause at no charge. Substantial rebuild work is quoted and approved before it starts.

  • Google, a payment processor, or another provider changes an API
  • A booking system, email provider, or similar integration changes
  • A browser update creates a compatibility issue
  • Your domain registrar changes DNS settings
  • A third-party service is discontinued
  • Your subscription to an outside service expires
  • New legal, accessibility, or security requirements arise

Not included

These are quoted separately. Say the word and we will scope them.

  • New pages, redesigns, or new functionality
  • New integrations
  • Copywriting beyond your included edit time
  • SEO campaigns or ranking guarantees
  • Damage from changes made by others
  • Recovery after site access is given to another developer
  • Domain renewals and paid third-party software or advertising

Edit time, response times and monitoring are covered in the questions below. Full coverage rules live in our Terms of Service.

Local SEO & growth

Local SEO & growth plans

Once your website is live, these monthly plans strengthen local search visibility, publish useful new content, and improve the path from search visit to customer inquiry. Every plan includes Website Care Plus support.

SEO Starter

$299/month
  • Website Care Plus support included ($149/mo value)
  • 1 SEO content deliverable per month
  • Keyword, metadata, and internal link optimization
  • 1 Google Business Profile post per month
  • Search Console and indexing check
  • Monthly visibility snapshot
  • Review request strategy and templates

Growth

$599/month
  • Everything in SEO Starter
  • 2 SEO content deliverables per month
  • Google Business Profile review and 2 posts per month
  • Existing page optimization
  • Competitor and content opportunity review
  • Monthly SEO and lead report
  • 1 conversion improvement per month

Authority

$999/month
  • Everything in Growth
  • 3 SEO content deliverables per month
  • Service area and topic expansion strategy
  • Google Business Profile management, up to 4 posts per month
  • Monthly strategy call
  • Detailed SEO and conversion reporting
  • Priority content planning and implementation

How SEO plans work

What one content deliverable means

A professionally written and optimized piece: a service page, location page, supporting article, or a substantial update to an existing page. It includes keyword research, title and metadata, internal links, formatting, calls to action, and publication. Extensive original research, custom photography, video, regulated-industry review, and unusually long-form pieces are quoted separately.

How this works with Website Care Plus

Website Care Plus support is included in every SEO plan. The SEO content and Google Business Profile deliverables above replace the standard Website Care Plus content allowance. Your included Website Care Plus edit time stays available for ordinary website changes such as text, images, hours, staff, and contact details.

No ranking guarantees

We follow current search engine guidance and established optimization practice. Rankings, traffic, indexing, and lead volume cannot be guaranteed by us or by anyone else. Be cautious of any agency that promises a specific position.

Deliverables and timing

Monthly deliverables do not roll over, except where a delay was caused by us. Delays caused by missing access, materials, or approvals do not create additional deliverables later. Plans stay month to month, and you can pause or cancel with 30 days' notice.

What you provide

You review and approve factual claims, service details, pricing, and any professional or regulated content before it publishes. Google Business Profile work needs a verified profile and manager access.

Not included

New websites, major redesigns, custom development, paid advertising, link buying, and third-party subscription costs sit outside these plans and are quoted separately.

Clarifications

Pricing questions

Yes. Every website needs hosting to stay online. You can use a Signal Grove hosting or care plan, or transfer the site to your own hosting account.

Custom builds are a one-time flat project fee based on pages, calculators, and SEO scope. A deposit starts design, and the remaining balance is set by your final scope and due at launch. Core Essentials is a fixed price; the larger tiers start from the price shown and are quoted to scope. Payment plans are available.

No. The monthly growth retainer is month-to-month with no long-term contract. You can pause or cancel any time with 30 days' notice.

Core Essentials ($1,450) is a true flat rate. The Professional ($2,950) and Premium Growth ($4,950) tiers are starting prices; the final quote depends on pages, custom tools, and SEO scope, which we confirm before any work begins.

Yes. Core Essentials can be split into a down payment plus monthly payments, and larger builds have payment plans available after your consultation.

A care plan keeps your site hosted, secure, and updated. An SEO plan adds ongoing content, Google Business Profile work, and local search growth on top of care. SEO plans include Website Care Plus support, and the SEO content deliverables replace the standard Website Care Plus content allowance rather than stacking on top of it. Your included Website Care Plus edit time stays available for ordinary website changes.

A professionally written and optimized piece: a service page, location page, supporting article, or a substantial update to an existing page. It includes keyword research, title and metadata, internal links, formatting, calls to action, and publication. Extensive original research, custom photography, video, regulated-industry review, and unusually long-form pieces are quoted separately.

No, and nobody honestly can. We follow current search engine guidance and established optimization practice, but rankings, traffic, indexing, and lead volume depend on competitors, search engine changes, and factors outside anyone's control. Treat a guaranteed-ranking promise from any agency as a reason to walk away.

No, except where the delay was ours. If we are waiting on access, materials, or your approval, that does not create extra deliverables in a later month. SEO plans stay month to month and can be paused or cancelled with 30 days' notice.

If the cause is something we control, yes. On an active Website Care or Website Care Plus plan we diagnose and repair faults in the code we wrote, the deployments we made, the hosting we manage, and routine edits we performed, at no extra charge. Problems caused by outside platforms, expired third-party accounts, or changes made by someone else are investigated at no charge and quoted before any substantial repair work starts.

Website Care Plus is acknowledged within one business day and Website Care within two business days. Those times are for acknowledgement and the start of investigation, not guaranteed resolution, because some issues depend on third-party platforms or on account access we do not hold.

Text, images, links, business hours, contact details, staff, services, and similar content changes. Website Care includes up to 30 minutes each month and Website Care Plus up to 60 minutes. Unused time does not roll over. New pages, redesigns, and custom functionality are quoted before work begins.

We run automated uptime monitoring, investigate outages promptly, and restore your site to its most recent stable version. We do not resell an infrastructure uptime guarantee, because the hosting network underneath is not ours to promise, and a small studio that offers one is promising something it does not control.

We investigate and explain the cause as part of your plan. If a provider changes an API, discontinues a service, or a browser update breaks compatibility, the diagnosis is included. Substantial rebuild work is quoted and approved by you before it starts, because that is new development rather than a repair.

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Not sure which option fits?

Send a few details and we'll tell you which tier actually fits and why. Based in Central Florida, working with clients nationwide.