Selected work

PureAirScout

Disciplines
PLATFORM | CONTENT SYSTEM | COMPARISON UX
Status
Owned platform
Accent
Indigo#1b2e9c
The PureAirScout homepage, composed in a browser frame

The project

PureAirScout

A platform we own and operate.

Air purifiers are sold on a coverage figure measured at a fan speed nobody lives with. The comparison here is built on the things that decide whether a unit actually gets used: the room size it genuinely handles, what replacement filters cost over a few years, and how loud it is on the setting you would leave it running at overnight. Categories filter on room size, budget and whether somebody wants an app at all. The system is deliberately cooler and more clinical than its sibling platform, so the two never read as one template with a different logo. Designed, built and operated by Signal Grove.

The comparison

Room size, filter cost, and noise you would live with

The PureAirScout category page for HEPA air purifiers, explaining that units are compared on real room size, filtration quality, filter cost over time and noise at the setting people use, above a row of filter chips and three product cards
Category pages

Filtered before they are ranked

A PureAirScout buying guide headed Best Air Purifiers for Allergies, its byline and updated date above a photograph of a bright living room with a purifier beside the sofa
On a phone

Researched in the room it is for

Three phone screens from PureAirScout: the home page, the HEPA purifier category, and the allergy buying guide

Next project

SudsList

A laundromat acquisition platform: valuation tools first, listings second.

See the project
The SudsList homepage, composed in a browser frame

Working on something like this? Tell us about your project, or see all the work.